Guy Kawasaki was back in Montreal today, speaker at the Capital Innovation 2009 conference. As usual, charming, friendly and very entertaining. Below is a summary of his learnings, shared in the form of a "Top 10 rules" for entrepreneurs:
1. Make meaning - the why!
2. Make Mantra - the what (in lieu of your mission statement)
3. Jump to the Next curve - do it 10 times better
4. Roll the dice - offer something w/depth, intelligence, complete, elegance, emotive
5. Don't worry - ship early, fix it later
6. Polarize people - some will like it other will hate it, that's good! no in-between
7. Let 100 flowers blossom - let people use you product as they feel fit
8. Churn baby churn - keep innovation coming... fast
9. Niche yourself - unique and valuable
10. Follow 10 20 30 rule - 10 slides... 20 minutes presentation... Use 30 points fonts in your power point
11. Don't let the Bozo grind you down! - too often the successful entrepreneurs is too deep in his expertise to see or even understand the next wave, or was part of the 50% that were Lucky! Not smart.
Of course, most points are all obvious rules, especially w/20-20 hindsight, but I must admit that it was very pleasant to hear guy's examples and views.
P.S Guy still feels bad for not investing in the "save bubba" business, focused on saving drowning people w/a red tape bracelet (which is actually a very successful business today!). But clearly it doesn't beat his decision not to take up the CEO position at Yahoo back in 1995! Oups!!!
P.P.S. Kawasaki also gave a nice plug for Canadian image stock company iStockphoto and Montreal based startup Atelier Transfert (they do 1 min summary videos about your company).
Best, Chris
Message sent via wireless device - thumb typo's included! Sorry.
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